GTM Mixer

a blank dark grey background
a dark grey background
a black and white photo of four horizontal linesa man riding a wave on top of a surfboard
arrow pointing down on a grey background
DATE

2023

CLIENT

GTM Mixer, Germany

TYPE

GTM Configuration Tool

VIEWSITE
LINK
FIGMA
OUR ROLE

UX/UI & Development

GTM Configuration Tool

linking arrow
GTM Mixer is an innovative tool designed to simplify Google Tag Manager (GTM) configurations for the users with minimal technical expertise.

PROJECT GOAL

Our primary objective was to create an intuitive, user-friendly interface that demystifies GTM configuration, making it accessible to a broader audience without the need for deep technical knowledge.

SOFTWARE ARCHITECTURE

The app utilizes a user-friendly interface built on Bubble for easy interaction and data collection. Users input their requirements, which are sent to a server via a REST API. The server then processes these inputs to customize Google Tag Manager JSON files according to user specifications.

CORE FEATURES

Easy GTM Configuration; Customized Instructions; JSON Templates Upload and Modification; Efficient Data Processing.

PROJECT SUMMARY

The GTM Mixer project represents a significant leap in simplifying GTM configurations. Our team focused on developing a solution that balances simplicity with functionality. The majority of our effort was dedicated to crafting a system capable of intelligently processing and modifying JSON files under various conditions.

This tool not only enhances the user's efficiency in managing GTM configurations but also contributes to a deeper understanding of the process, regardless of their technical background.

What did the process look like?

01.  Discovery

We hold an extensive session to understand our client's requirements, app user flows, business process flows, customer journey maps, user stories, platform roles for multi-platform apps  & scope of work.

02.  Strategy

We proceed to budgeting, cost estimations, defining project road map & defining required pit stop, feature specifications, timeline estimation, quotation and designing offers.

03.  Design

We move forward with UX/UI design, web app & mobile app wireframing, prototyping, defining styles & brand identity, creating components, responsive layouts and pixel-perfect designs.

04.  Web development

We proceed to end-to-end project development in the professional agile framework using  appropriate tools in industry-standard environments.

05.  QA and review

We prioritize prototype testing & optimize for load balance. We proceed to bug fixing , make required edits, execute UAT before finally handing over.

06.  Results

We also work on project maintenance and provide continuous development as well as  improvements  & addition of features when required.
call us now
DO YOU HAVE AN AWESOME PROJECT IN MIND?

Let’s help you build & scale it!